Privacy Policy

Last updated: 16 March 2026

1. About This Policy

Exponential Tech ABN [ABN] ("we", "us", "our") operates the website exponentialtech.ai. This Privacy Policy explains how we collect, use, disclose, and protect your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

2. Information We Collect

Information you provide

  • Contact enquiries — name, email address, phone number (optional), company name (optional), and the content of your message when you use our contact form.
  • Newsletter & lead magnets — name and email address when you subscribe to our mailing list or download a resource such as the AI Readiness Assessment.

Information collected automatically

  • Usage data — pages visited, time spent, referring URL, browser type, device type, and screen resolution.
  • Cookies — small text files stored on your device to remember preferences (e.g. theme, cookie consent). We do not use third-party advertising cookies.
  • IP address — collected with form submissions for security and spam-prevention purposes.

3. How We Use Your Information

We use the information we collect to:

  • Respond to your enquiries and provide requested services.
  • Deliver resources you have requested (e.g. the AI Readiness Assessment PDF).
  • Send periodic emails about AI insights, articles, and service updates (only if you have opted in).
  • Analyse website usage to improve our content and user experience.
  • Protect the security of our website and prevent misuse.

4. Cookies

Our website uses the following cookies:

Cookie Purpose Duration
cookie_consent Records whether you accepted or declined analytics cookies. Persistent
theme Remembers your dark/light mode preference. Persistent
read_pos_* Saves your reading position in blog articles so you can resume later. Persistent

These are all first-party, functional cookies stored in your browser's localStorage. No data is sent to third parties. You can clear them at any time via your browser settings.

5. Third-Party Services

We use the following third-party services that may process your data:

We do not sell, trade, or rent your personal information to any third party.

6. Data Storage & Security

Your data is stored on servers located in Australia. We take reasonable steps to protect your personal information from misuse, interference, loss, and unauthorised access, including:

  • HTTPS encryption on all pages.
  • Secure, hashed passwords for administrative access.
  • Access controls limiting who can view personal data.
  • Regular security updates to our software and infrastructure.

7. Your Rights

Under the Australian Privacy Principles, you have the right to:

  • Access — request a copy of the personal information we hold about you.
  • Correction — ask us to correct any inaccurate or outdated information.
  • Unsubscribe — opt out of marketing emails at any time using the unsubscribe link in each email, or by contacting us directly.
  • Deletion — request that we delete your personal information where we are not legally required to retain it.

8. Data Retention

We retain your personal information only for as long as necessary to fulfil the purposes outlined in this policy. Contact enquiries are retained for up to 24 months. Newsletter subscriber data is retained until you unsubscribe.

9. Children's Privacy

Our website is not directed at children under 16. We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us so we can delete it.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically.

11. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us:

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